5 Reasons why Facebook is the new E-mail

5 Reasons why Facebook is the new E-mail

For some time, we have known that in following up with an established contact, an e-mail often does not get a reply, a message through LinkedIn more often does work and a message through Facebook almost always gets a reply. If this seems like an admission of the challenges for us of doing business, we take…

Twitter Mistakes for those wanting Followers

5 Bad Twitter Habits to Drop

It has been too long since we last posted for our social media series – a result of our many other activities. That makes it feel a little awkward to pontificate about mistakes made using Twitter (or any other social media platform) and I hope these observations don’t come across that way. Two months of tracking tweets…

5 Ways Businesses Flop in Social Media Marketing

Social media can be highly addictive – if you run personal profiles on social media channels you quite probably know just what I am talking about.  As humans and social creatures we feel a compulsion to see what others think of our own contributions and we’re eager to see what our friends post and keen…

Social Media Marketeer needed – no experience required.

We have all seen them haven’t we: on Twitter, Facebook and elsewhere with a bio that reads something like “Social media guru, thought leader, social media marketing expert”.  Initially, you’re impressed and then you check their account and see that they have 25 followers and only follow 1 or 2 themselves.  How can somebody who…